Tax breaks for the under-30s, and senior service for the retired. The manifesto we should have offered.
We are now into our second week of campaigning. Conservatives have been particularly active with policy announcements, and behind them a clear theme is emerging: appealing to the core pensioner vote.
The Party is now, according to one YouGov poll, running at eight per cent among the under-50s, third to the Greens. Even if one follows the logic of appealing to older voters then younger (and middle-aged) people matter, because there is a significant group of older voters who are worried about the prospects of their children and grand-children. So worried, indeed, that it will affect how they vote.
So with that in mind, here is a thought experiment on what could have been proposed:
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